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  3. The Rise of Underinsurance: What Every Homeowner Needs to Know
  • Home & Condo
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The Rise of Underinsurance: What Every Homeowner Needs to Know

May 1, 2025
6 min. read
Author:
Jen Hart
Jennifer Hart
Editor:
John Shmuel
John Shmuel
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  • Home Insurance
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People reviewing their coverage

Imagine facing the daunting task of rebuilding your home after a natural disaster, only to find out that your home insurance won’t cover everything, leaving you with substantial out-of-pocket expenses. This scenario is a harsh reality for many Canadians each year. Since 2019, insurers have seen a 115% increase in property damage claims from wildfires, floods, and severe storms. While many homeowners assume their policies will fully cover these expenses, coverage gaps are more common than people think, leaving homeowners struggling to recover after a disaster. 

This article will explore what underinsurance is, why it happens, and how to avoid it. You’ll learn how to assess your coverage, determine the home rebuilding cost in Canada, and make informed decisions about replacement cost vs. market value. We’ll also cover key steps to prevent gaps in protection, so you can feel confident that your homeowners insurance policy leaves you fully covered—before you ever need to make a claim. 

What is underinsurance and why does it matter? 

Underinsurance occurs when a home insurance policy doesn’t provide enough coverage to fully rebuild a home or replace lost belongings after a disaster. This creates a serious coverage gap between what insurance will pay out and the actual cost to repair, replace, or rebuild. When disaster strikes, this gap can lead to major financial strain, long delays in rebuilding, and other inconveniences. 

Without the right home insurance coverage, homeowners may be forced to pay out of pocket for repairs, take on debt, or even face losing their homes altogether. Unexpected costs can quickly add up, especially after events like wildfires or floods.  

This is why it’s crucial to review your home insurance policy yearly to make sure it accurately reflects the replacement cost vs. market value of your home, along with the home rebuilding costs in Canada. 

Common causes of underinsurance in Canada

Most homeowners think their home insurance policy will cover them completely in the event of a disaster, but that’s not always the case. Several factors contribute to home insurance coverage gaps, leaving Canadians financially vulnerable when they need protection the most.

1. Rising property values and outdated coverage

Real estate prices and home rebuilding costs in Canada have risen dramatically, but many homeowners haven’t updated their coverage to match. If your home insurance policy hasn’t been reviewed in years, your coverage may no longer reflect the actual cost of rebuilding, leaving you underinsured.

2. Natural disasters and coverage gaps 

Natural disasters in Canada, such as wildfires, floods, extreme storms, and even weather-related issues like ice dams are happening more often. However, not all home insurance policies automatically cover these events. Too many homeowners have thought they were protected, only to find out too late that their policy excludes or limits coverage for certain disasters. 

3. Policy exclusions and misunderstandings

A common reason for underinsurance is simply not knowing what’s covered. Some policies exclude key protections, such as home insurance inflation protection, sewer backup, or high-value home insurance for expensive belongings. Homeowners who don’t read the fine print may not realize their home insurance coverage has limitations until they file a claim. 

4. Inflation and rising construction costs

Even if your home’s value hasn’t changed much, inflation has driven up labour and material costs, making repairs and rebuilds significantly more expensive. Without home insurance inflation protection, homeowners may be left paying the difference out of pocket. 

5. Market value vs. replacement cost confusion

Many homeowners mistake their home’s market value for its replacement cost. Replacement cost vs. market value are two very different numbers. Insurance covers what it would take to rebuild your home, not what it would sell for. If coverage is based on market value, it may not be enough to rebuild after a total loss. 

Underinsurance isn’t always obvious until it’s too late. Reviewing your homeowners insurance policy regularly can help close coverage gaps and make sure you’re fully protected against rising costs, unexpected disasters, and policy limitations. 

Case study: Vancouver condo fire 

In November 2020, a fire destroyed a Vancouver condo building, displacing more than 70 residents. Homeowners thought their policies would cover everything, only to discover they were underinsured. Some had insufficient additional living expenses (ALE) coverage, leaving them struggling to afford temporary housing. Others found out their personal property coverage was too low, forcing them to pay out of pocket to replace lost belongings. 

With repair costs in the millions, some owners were expected to pay $50,000 to $100,000 in special assessments. Many felt abandoned, overwhelmed by uncertainty, and unsure how they would afford the costs or find stable housing. The financial and emotional toll was devastating, showing just how critical it is to have the right home insurance coverage before disaster strikes. 

How to assess the true value of your home and belongings

Knowing the true value of your home and belongings helps gauge how much homeowners insurance you need, and is key to making sure your policy provides enough coverage. Many homeowners mistakenly rely on their home’s market price instead of the actual home rebuilding cost in Canada, leading to home insurance coverage gaps. Here’s how to assess your coverage needs:

  • Replacement cost vs. market value: Your home’s market value is what it would sell for, but insurance is based on replacement cost, which is the amount needed to rebuild from scratch. Rising construction costs mean your policy should reflect current rebuilding prices, not the original purchase price. 

  • Consider high-value home insurance: If your home has custom finishes, luxury materials, or expensive belongings, standard coverage may not be enough. High-value home insurance ensures unique details and valuables like jewelry, art, and collectibles are fully covered. 

  • Use tools and keep records: Online valuation tools like the Douglas Residential Cost Guide can help estimate your home insurance coverage needs. Document major belongings with photos and receipts to simplify future claims with apps like Encircle and Sortly.  

Knowing the true value of your home and belongings allows you to make informed decisions during your homeowners insurance policy review, ensuring your coverage aligns with what it would actually cost to rebuild and replace your possessions. 

Market value, replacement cost, and actual cash value comparison

When choosing home insurance coverage , it’s important to understand the differences between market value, replacement cost, and actual cash value. These terms impact how much you’d receive in an insurance payout if you ever needed to rebuild your home.

Valuation method 

What it means  

Example for a $600,000 home 

Insurance payout scenario 

Market value 

The price your home would sell for on the market, including land value. 

Your home is worth $600,000, but land value is part of that price. Rebuilding could cost more or less. 

You may receive less than what’s needed to rebuild, depending on construction costs. 

Replacement cost 

The cost to rebuild your home with similar materials, regardless of market value. 

Due to rising construction costs, rebuilding today may cost $750,000

Your home insurance coverage should be based on replacement cost to cover full rebuilding costs. 

Actual cash value 

The replacement cost minus depreciation based on home age and wear. 

If your home is 20 years old, its insured value may be $450,000. 

You’d receive only $450,000, which may not be enough to rebuild. 

Steps to ensure you have adequate coverage

Avoiding home insurance coverage gaps starts with taking proactive steps to keep your policy up to date. Here’s how to make sure you have enough coverage to protect your home and belongings:

  • Review and update your policy regularly: Your home’s market value is what it would sell for, but insurance is based on replacement cost—the amount needed to rebuild from scratch. Rising construction costs mean your policy should reflect current rebuilding prices, not the original purchase price. 

  • Assess your home’s true value: If your home has custom finishes, luxury materials, or expensive belongings, standard coverage may not be enough. High-value home insurance ensures unique details and valuables like jewelry, art, and collectibles are fully covered. 

  • Consult an insurance expert for personalized advice: A homeowners insurance policy review with a professional can help you catch any coverage gaps you might have missed. They can also guide you on replacement cost vs. market value coverage. Connect with a Surex advisor today to review your options and find the best protection. 
     
  • Consider additional coverage: Standard policies don’t always cover everything. If you live in a high-risk area, high-value home insurance or home insurance inflation protection may be worth considering to keep up with rising costs. 

Taking these steps now can help you avoid financial surprises later. Making sure your home insurance coverage is up to date means you won’t have to worry about unexpected out-of-pocket costs when you need to make a claim. 

Let’s get you covered. 

Being underinsured can leave homeowners facing major financial setbacks when disaster strikes. Understanding your home insurance coverage, regularly reviewing your policy, and ensuring it reflects home rebuilding costs in Canada are key steps to avoiding coverage gaps. 

Now is the time to review your homeowners insurance policy and make any necessary updates. Connect with a Surex advisor to compare home insurance or find the best insurance rates in Canada by starting a quote today. 

Find the best home insurance rates today.

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Jen Hart

Jennifer Hart

Jennifer has been the marketing specialist and content writer at Surex for over four years. Before transitioning to insurance and marketing, she built a journalism career in print and broadcast, freelancing for publications like Maclean’s Magazine and working in live production at Global News Toronto and CBC Toronto. As the industry evolved, she earned a Digital Media Marketing certification from George Brown College, allowing her to continue crafting compelling stories across digital platforms.
 

John Shmuel

John Shmuel

John is the Director of Content and SEO at Surex. He has a passion for taking complex financial topics and making them easy to understand for everyone. John is an experienced marketing leader, having led content teams at several insurance and finance-focused companies. John also regularly appears in the media as a financial expert, including making appearances in the Globe and Mail, CTV and CBC. He was formerly a business reporter at the National Post and is a graduate of the journalism program at Toronto Metropolitan University.

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